Isagenix: A Word About Integrity in Nutrition
You should always know what you’re putting into your body. It’s a simple stance to take for health, but it’s easier said than done. For the Quality Assurance (QA) team charged with the daily and meticulous work of continual testing and ritualistic documentation of every single ingredient in Isagenix products, it’s not as straightforward as it sounds.
“If it’s not written down, it didn’t happen” is a slogan spotted on office walls and in email signatures belonging to Isagenix QA team members. Talk to any team member and one gets the sense of their collective satisfaction in either conducting things the right way or not at all.
More than a platitude for eating well, or eating “clean,” the task of knowing what’s in the ingredients that go into Isagenix products and ensuring their proper handling is a mandate for QA. The company’s no-compromise standards establish just that, “no compromises regarding the safety, efficacy, and health of customers.”
Sometimes described as the “Wild West” by food insiders and regulators alike, the dietary supplement and natural health products industry has earned its nickname because of too many examples of reprehensible practices like hoodwinking customers into spending money on false promises.
These bad-apple companies never last long—once word gets around that customers have bought only marketing hype, not real results—but there seems to always be a new crop of irresponsible companies coming up with concoctions not backed by science or quality.
The No-Compromise Difference
What exactly does it mean to have no-compromise policy, what does it comprise of, and how does it set apart a company like Isagenix that provides Solutions to Transform Lives™ along with measurable results?
By way of illustration, an apple is not even an “apple” at Isagenix until it’s undergone a battery of tests. These include botanical fingerprinting, testing for strength and composition, testing for biological actives (e.g., quercetin), and testing for safety—requiring that it passes for heavy metals, potential microbial activity, pesticides, and herbicides.
Let’s break that down a little further into steps:
Step 1 – Imagine a light-yellowish raw material powder arriving at a facility that produces Isagenix products and is quarantined. Despite the powdery pulp being accompanied by a Certificate of Analysis, (like a birth certificate) describing it as “apple pulp” it is not considered as such until it passes botanical fingerprinting, a process that, depending on the raw material, might involve a botanist looking for identifiers under a microscope or using some other standard methodology.
Step 2 – Depending on the raw material, it might also undergo further analysis for strength and composition. The ingredient turmeric, for example, is used for its content of curcuminoids, the health-promoting bioactives that are part of specific products such as Cleanse for Life® and Brain Boost and Renewal™. The benefits of these products depend on the standardized extract of turmeric containing a high percentage of curcuminoids. The trouble is, natural variation in turmeric can mean that the content of curcuminoids isn’t always there, which requires that the raw material be rejected. What Isagenix rejects, other companies buy for a discount.
Step 3 – Safety being the highest priority at Isagenix means that any food products have to be “clean.” The principles of “clean” and “safe” have been a statute at the company that existed well before the rise of “clean eating” or “organic.” In the world that belongs to QA scientists, you hear of countless examples where “whole food” and “organic” supplies often turn up too dirty to meet standards due to high microbial activity or even the presence of heavy metals from probable use of organic, arsenic-based pesticides. Isagenix does seek organically produced materials whenever available, but safety remains the priority and the order of the day.
Step 4 – The Finished Product Verification process at Isagenix requires that once products are produced, samples of batches are then sent out for third-party laboratory testing to determine that every claim on the label of a box, bottle, or canister is properly accounted for to ensure efficacy.
Why Integrity in Nutrition Matters
How many times have you looked at a finished natural product (powder, liquid, or capsule) and wondered if it really contains what its label says is in it? Could you trust a product with an abundant ingredient list with marketing that all the vitamins come from “whole foods” or that make other claims that just seem too good to be true?
With little regulation and scrutiny, unfortunately, a lot of the time companies make false claims to sell a product. It’s as bad as adding one, two, or three more ingredients to a list on a label without actually purchasing, testing, and manufacturing with those ingredients.
In some cases, a product’s entire nutritional profile could be dishonest—in which case you end up with protein shakes that contain half or less of the stated grams of protein in a serving. The difference is made up with a carbohydrate filler like cornstarch that’s not represented correctly on the label at all.
You notice quality when you notice results. Results matter to people. The difference in a person putting on muscle or losing fat is in the details. There’s good reason why Isagenix products have withstood the test of science in producing true transformations of health.
A premium should be placed on those kinds of nutrition products that are scrutinized daily by a QA team that invests time, testing, and documentation to be sure claims are correct and uncompromised. That’s Isagenix integrity combined with no-compromise standards.